-----Original Message----- From: Max Blankfeld [mailto:email@example.com] Sent: Monday, June 08, 2009 7:40 PM To: firstname.lastname@example.org Subject: Unparalleled 50% Promotional Discount
Dear Family Tree DNA Group Administrator,
Last summer we offered a pricing special that was the most successful offering of its kind in our company’s history.
Many project administrators strongly supported our recruitment efforts and both their projects and our database grew significantly. This year we will offer an early summer special with an unparalleled promotional discount.
• Y-DNA37+mtDNA for $119. (The regular project price is $248 – a reduction of more than 50%!!) • The promotion will begin on June 9, 2009 and will end on June 24, 2009 • Kits ordered in this sale must be paid for by June 30, 2009
This is your new members’ opportunity to skip past the Y-DNA12 and Y-DNA25 tests and get the best Y-DNA Genealogical test on the market in addition to an mtDNA test for an extremely reduced price!
I should also mention that according to one of our competitors’ method of counting markers our 37-marker test could also be called a “41-marker test” as we do test and report markers 464e, 464f, 464g, and DYS19b.Though we test them, it is very rare that individuals have results for these markers. Therefore, by our conservative counting method, our competitor's “33-marker test” is actually a “29-marker test.” We mention this to make sure that you understand the difference between these tests and are able to compare “apples to apples.”
So... I hope that with this promotion your project can gain many new members.